Friday, September 30, 2005

Fandango features the cell phone as ticketing and marketing tool

InternetRetailer.com - Daily News for Monday, September 26, 2005:
"To receive the tickets purchased through a cell phone, users will hand their credit card to a ticket clerk or use the card to swipe a kiosk that will print out a ticket based on their order, a spokesman says. But Fandango eventually expects to enable purchasers to download a ticket barcode from Movie.Fandango.com, save it to their handheld device, then have it scanned by a ticket-taker at the theater, he said."

I am guessing that initially there is no security token entered by the user on the phone, because the credit card is used as a second authentication factor to get the ticket while in the movie theater. I guess there is only an identifier in the mobile app, identifying the user ... It mentions that in the future they will do a barcode; this will require some user security token to be entered into the mobile app by the user (a PIN?) at the time of purchase.